Operator Tools
The casino product comes with an extensive set of administrative functions to permit white labels and owners to provide full-fledged customer service in line with their existing business methodology. This allows owners to maintain their quality of service and to perform detailed accounting and client maintenance.

It incorporates inbuilt real time player support in the centralized administrative area allowing white labels to provide a real-time Single-Point-Of-Contact (SPOC) helpline to efficiently and effectively discuss and resolve any player concerns with the pit bosses, dealers and their own customer service personnel. It allows casinos to resolve larger CS issues instantly without the significant current requirements of coordinating between pit bosses, players and service staff. Owners can realize greater player retention and loyalty with this ability to ensure fast and efficient resolution of user issues.

Player Management
Administration functions also include options for player management (including blocking players), review of player account balance with audit trail with date/time, customer service event tracking with adminID and remarks for each action taken, detailed reporting system to review and manage players, turn over reports, net gaming reports etc.

Configurable Admin Access
Access to the admin interface can be customized for the best fit solution for owner’s customer service, player management and overall system management requirements. It includes a hierarchical administrative system where white labels can define multiple level of access for their staff to the administrative interface. E.g. Accountant, cashier, CS rep, owner of the white label can each access reports and be limited to seeing what is applicable to them and thereby expanding the scope of user management.

Traffic Management System
The casino product comes with built in traffic and market management tools to limit or restrict access to certain geographic locations or based on the nature of the user's access (country, anonymizer, IP address, URL’s, search engine etc.). This is especially important to ensure that the offering is restricted to permissible user bases and can block access to markets where their offering may not be permissible.

Additionally with such identification and traffic control tools owners can customize their marketing strategies to realize better conversions.

Marketing Tools
The casino product provides far-reaching and flexible customer retention features that white labels can customize to their business model and their user base. These include bonus systems, VIP user management and specific player rewards systems.

It includes the functional ability for white labels to also create VIP areas to reflect the real-world benefits land based casinos provide and therefore better manage their premium users and promote a customer oriented experience to their loyal players.

Alert/ Notification Tools
Send tailor made promotions to your players! Our alerts system delivers instant alerts via any Instant Messenger, SMS, e-mail and many more! Alerts are instant! No more having to worry about special offers not reaching your players.